How to Effectively Boost SEO for Mobile Apps
It is never enough to create an app. For users to actually locate and download our apps on mobile search, we need to think of SEO for mobile apps.
We need to understand that choosing the right keywords and keyword research happens to be one of the basic methods. It pays to choose keywords that have a very high estimated traffic.The same should have low competition.
Downloads are boosted using keyword optimization and it is good to know how it happens.Follow the tips so as to identify the keywords regarding your project. It is helpful to place the main ones in app name then adding the rest to description of your app for you to cover the metadata that has the ability to effectively affect SEO. In analyzing keywords for your apps ASO, you can use APP Tweak and again mobile Action in your search of the web.
It is very thrilling when apps make you money.However, the apps never sell themselves.Look keenly at reviews and ratings for the success of your app since these are huge factors. The positive ratings and also reviews for your ASO and SEO say it all for mobile apps. Several reasons have been fronted for this.For instance, Google, like the app stores, always tends to rank apps higher if they have more and better reviews, not ignoring high average rating.As Google crawls user reviews; it tries to identify possible keywords. For online marketing to thrive, it needs social proof.Social proof can be used to enhance the value of your app in people’s perceptions, making them to download it.
Reading several user reviews and looking the rating is a common practice of many people before they download any new app.In the event that the app has no feedback, they will not install it.
Another essential part of a very effective SEO for mobile apps is having good-quality backlinks.In mobile web search, we are interested in promoting an app store listing or even a download page.
The first thing to do is to add a link to the download page on your website. Search for other media that talks about your app after this stage. Let the users of your web be encouraged to use your app.
The bounce rate should be reduced, even as you seek to increase the time on your page. Since its ranking is affected by the bounce rate and time visitors spent on the page, Google has a way of tracking that aspect of web pages.If more time is spent, the ranking is higher.